Our story goes beyond what conventional ('scuse the pun) grass-feed merchants stories do.

Forged by an unlikely team, built with insatiable ambitions, a splash of lunacy, and a love of this land.

Combining 30+ years of traditional farming; with science, education, innovation and good old Kiwi ingenuity.

Our mission?

To be purveyors of the finest grass, pioneer science-backed equine products in New Zealand, and deliver a customer service that is second to NONE.

Because what we do when nobody is watching, is why we are the trusted name in equine forage.